May 19, 2012

What’s Hot for Accessories in Spring and Summer of 2011

A pair of Wiley-X PT-1 shooting glasses with a...

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Fashion trends typically include accessories as well as different clothing lines. Current accessory trends for the upcoming seasons include cat eye glasses or sunglasses, belt purses, and specific designer jewelry accessories for different overall looks or styles such as the biker look, the sophisticated 70’s look, or the loungerie look.

Cat eye glasses are making a comeback in the new spring and summer 2011 fashion trends. For the seasons the focus is on sunglasses; however, this same style in regular glasses is also acceptable. This style was predominate in the 50’s and 60’s fashion styles and is usually best suited for round or square face types. However, some variant of this style can be found for most people. Additionally, the cat eye glasses accessory can currently be used to complete your fashion look whether or not you actually require glasses.

The belt purse is also a new accessory for the spring and summer 2011 fashion trends. This accessory focuses on luxury fabrics particularly leather and can be used separately, attached to a belt, or as one complete piece continuously. This fashion trend is meant to be worn either with day attire or for evening looks. Additionally, it is meant to be worn higher on the waist as a small bag or with a flatter leather piece more on the hip with less functionality.

Finally, several accessories such as larger, rounded hats to complete that sophisticated 70’s look, or biker style jewelry are appearing that target specific styles rather than more universal looks. Whatever your fashion style, the perfect accessories complete the look and are often designed to compliment current fashion trends.

Small Beauty Investments Pay Big Fashion Dividends

Personal care provides a foundation for your fashion-focus. Choose hair care, cosmetics and personal care services to maximize the seasonal fashion choices, accessories and colors. It’s an inexpensive way to get big fashion rewards.  And after you are finished saving money, reward yourself with a nice accessory like some jewelry from JRDunn.com.

Safe and beautiful eyelash colors. If you’re looking for a way to wake up beautiful, ask your salon to apply vegetable color to your lashes. Choose navy blue or deepest blue-black to reflect one of this year’s favorite colors. If you prefer a natural look at work, or don’t like to drip mascara at the gym, you’ll love eyelash coloring. Costs for the treatment range from $10 to $20 at most salons.

Incredibly shiny hair. Before you think of how to style your hair, why not give it a healthy gloss of color and shine? Henna crème colors provide a major treat for your tresses. If you have a thick head of hair—or oily hair and scalp—

applying a henna powder pack makes a visible difference. If you’ve got dark hair, try adding herbal or black tea to the powder to intensify the color depth. At-home henna treatments cost $10 or less, or about $60 at the salon.

Sun-kissed skin. Foundation, depending on its consistency, can collect in skin’s tiny lines and may you look older. Choose a color-enhanced moisturizer instead of foundation, and you’ll love the results. Focus on keeping your skin clean, then add moisture-loving products to look like you’ve just returned from a ski trip or weekend getaway. Look like you spent a week in the south of France with a high quality self-tanner. Select a product with UVA and UVB protection if you really do plan to spend time in the sun. Buy your favorite product for $30 or less.

Don’t scrimp on your manicure. Manicured nails provide an easy way to show polish at the office or any time. Choose bright colors this season. Pale pink and French manicures are fine, but why not try a perfect blue-red or wild pink to pair with seasonal fashion? Do double-duty with your pedicure!

Media Influence and Fashion Trends

Media influence helps consumers to identify and define fashion trends. People of the global markets rely upon the media to “see” new fashion on their behalf. The most eager fashionistas may not physically attend fashion shows. Instead, they read the fashion news on their laptops or mobile devices, or watch the show in real time from the comfort of their home.

Technology speeds up the rate at which the images of fashions, accessories and designers’ views reach consumers. Instead of reading published seasonal fashion trends a few months’ before fashions reach the retail level, today’s consumer and retail buyer may see new merchandise around the same time. The media—through television, cable, computer, Internet, blogs and videos—shows potential buyers new ideas. Consumers then go forward to vote with their wallets.

Some fashion trends surprise the fashion industry. For example, a starlet taken to court wears a form-hugging mini dress. Within hours, the dress—for sale at $575—sells out in stores and online.

Similarly, a shade of lipstick worn by a famous White House intern sells out after the young woman mentions the name on tv.

Top designers attempt to bring “street fashion” to high fashion runways. Well-heeled customers decide whether these items sell out or end up in discount fashion stores.

In most ways, the media performs a valuable service to consumers of fashion. There’s less time between the evolution of a trend and the appearance of merchandise. There’s also less theorizing by retail buyers and vendors about “what the customer wants.”

According to authors Victor C. Strasburger, Barbara J. Wilson and Amy Beth Jordan of “Children, Adolescents and the Media,” pre-adolescents and teenagers remain most affected by media images. That’s the dark side of media’s presentation of fashion. The media portrays what the young viewer perceives as normal. She often compares her own body to these images.

More seasoned women understand the difference between idealized model images and their bodies.

Is Fashion Dead?

Author Harald Gruendl writes about “The Death of Fashion: The Passage Rite of Fashion in the Show Window.” Technology’s incontrovertible quickening of fashion trends has changed the retailer’s show window forever. Department store windows focus on story rather than fashion goods because, to some reviewers, technology has killed it.

Former ideas of fashion—over a year or season—go the way of dinosaurs when a combination of street, slash and couture meet. Fashion changes in the moment as video, blogs, viral marketing and a cool celebrity sighting create desire.

The ability of retailers to predict fashion trends has lessened with the push of multiple media influences. Multiple blogs report on runway shows, and each one presents a different view. Designer stills provide a neutral presentation of “the line,” but the interpretation of what the designer wants women to wear remains an art form.

That’s why the idea of classics: items women wear again and again, year after year, sells fashion now. “Updated” classics speak to the need for slight changes in a woman’s wardrobe. Not-so-subtle changes in color, fabric, patterns and texture speak to other fashion devotees about when the classic item was purchased.

Accessories purchases continue to show increased sales strength. Updating a classic wardrobe becomes easier and more cost-effective by changing the belt, scarf, handbag, hosiery, jewelry or hair ornaments worn. Changing cosmetics and personal care can change the perception of a person’s wardrobe. “Getting a makeover” creates an opportunity to assess personal strengths and weaknesses of face, form and function.

Fashion isn’t dead. Fashion is more fluid, function-focused and demanding than in years past. Women and men view fashion more similarly than ever before. High quality, truly classic items that serve the owner for years make the cut. Fashion and UFX Markets Trading business are greatly affected by the new technologies and provides more flexibility and ideas to the intending people.